A business plan for your idea written by a copywriter and serial entrepreneur who understands what investors, lenders and decision-makers want.
Make sure your business plan can withstand rigorous questioning and analysis. Scroll down to find out more.
Lenders and investors want ideas that entrepreneurs back up with credible evidence. Cover these three areas well and you've got a real shot at securing the funding you need.
Explain your business model step by step, from how you’ll build market demand to how you’ll turn it into reliable, repeatable and scalable income.
Show what sets you apart, explain why you're better than your competitors, and why customers will choose your product over what they use now.
Present detailed financial forecasts with believable assumptions, generous margins and a cashflow plan to show how the business pays its way.
Lenders and investors wnat ideas that entrepreneurs back up with credible evidence. Cover these three areas well and you've got a real shot at securing the funding you need.
Spell out your long-term goals, explain what success is in real terms and show how the business will grow sustainably year by year.
Explain how your products and services stand out in a competitive landscape and why customers will choose you over rival firms.
Provide financial statements, believable assumptions, strong margins and a month-by-month view of how the business funds itself.
Present a comprehensive plan to show how you’ll reach your market, out-sell your rivals and turn prospects into paying clients.
Highlight the strength of your leadership team and prove they have the expertise and experience to deliver results and drive growth.
Set out how your business operates across all areas and how you'll scale your processes as you grow to avoid delays and disruption.
I turn your idea into an investor-ready plan with a proven, step-by-step process. You stay in control at every stage.
Explain your idea and your business goals, and tell me how much you need to raise. If it’s a good fit, I’ll let you know what I need from you to get started.
I run a full competitive analysis to see if your assumptions and numbers stack up. If they don’t, I’ll flag the risks and show you what needs to change.
Tell me how you reach buyers and turn them into customers. I back it up in your business plan with search volumes, demand patterns and conversion data.
We build credible forecasts based on credible assumptions on sales, costs and margins. An accountant then checks every line so you know the numbers hold up.
You get a full first draft to review from summary to financials. This is your chance to make sure the plan captures your business idea fully, clearly and accurately.
We refine every part of the plan based on your feedback. You're in control at all times and nothing's signed off until you're sure it's ready for funders to see.
You get a funder-ready business plan you can present with confidence. If funders come back with questions, I’ll help you respond and update the plan if needed.
Explain your idea and your business goals, and tell me how much you need to raise. If it’s a good fit, I’ll let you know what I need from you to get started.
I run a full competitive analysis to see if your assumptions and numbers stack up. If they don’t, I’ll flag the risks and show you what needs to change.
Tell me how you reach buyers and turn them into customers. I back it up in your business plan with search volumes, demand patterns and conversion data.
We build believable forecasts based on credible assumptions on sales, costs and margins. An accountant then checks every line so you know the numbers hold up.
You get a full first draft to review from summary to financials. This is your chance to make sure the plan captures your business idea fully, clearly and accurately.
We edit every part of the plan based on your feedback. You're in control at all times and nothing's signed off until it's ready for your funders to see.
You get your completed business plan you can present with confidence. If funders come back with questions, I’ll help you respond and update the plan if needed.
I turn your idea into an investor-ready plan with a proven, step-by-step process. You stay in control at every stage.
Since 2016, I’ve helped many business owners seeking investment or funding.
"Fantastic work. Really attentive to detail and very proactive. Will work with again for sure!", Simon G., Wales
"Diligent and professional working to a tight deadline, Mark produced work beyond expectations.", Lina, Essex
Mark was excellent from start to finish and very professional. I would highly recommend him." Tony, London
"Mark had the right skills, was very patient and got changes over to me in record time for funders." Alan, Reading
"Mark knows his job. He over delivered compared to what we expected. Til the next time, Mark!" Ivan, Sofia
"I am very pleased with the result. Mark handed in very high quality work within a short time frame". Rozalia, Birmingham
"He identified weaknesses in my setup and he & his accountant gave advice on how to put them right", Simon, Wales
"Mark works in the old fashioned way by speaking with his clients so he can fully master his brief". Lenn, London
You stay in control at every step. I’ll ask the right questions, fill in the gaps and build a plan that funders can take seriously.
Mark Fairlie has written over 200 information memorandums for business brokers, M&A consultants and company owners since 2017. Content from someone who's been through the sale process himself twice.
Original and refreshed B2B news and opinion content for online publishers looking to build trust with readers, increase affiliate revenue, and improve visibility in both search engines and AI-driven results.
Here's a selection of the types of questions customers ask when they contact us.
A business plan writing service helps founders and business owners turn their ideas into a structured, professional document aimed at securing funding. The goal is to present a clear picture of the business, specifically what it does, where it fits in the market, how it plans to grow, and how the numbers stack up. The format of the plan needs to meet the expectations of banks, lenders or investors.
The process of writing a business plan can help clarify your company strategy, identify potential roadblocks to success and assess how viable your idea is in the marketplace. Lenders and investors rely on business plans to evaluate the feasibility of a business before funding it.
Think of it like a roadmap to where you want to end up. Without a plan, it's hard for lenders and investors to see what your target is.
Regular updates to a business plan are necessary as your business grows and changes.
This is important to you as the management team and to investors. Lenders are much less likely to ask you for updated business plans.
An executive summary is a crucial section of the business plan which provides a brief but high-level overview of the business.
It includes your:
Think of it as a brief overview of your business’s position, designed to help investors and lenders decide if they want to keep reading.
The market analysis section of your business plan should include information about your target customers, including their demographics and buying habits. Companies often utilize thorough market analysis and industry research to enhance their business plans' credibility.
It also helps you:
Market analysis is a key element of business plan writing. It shows investors and lenders that you’ve done your homework and have a solid understanding of how your business will compete and grow in a competitive landscape.
A SWOT analysis identifies your business's strengths, weaknesses, opportunities, and threats.
It helps funders understand your business’s position and how you plan to navigate general business risks and grow in an uncertain environment. For a new business, it’s a practical way to show you’ve done the thorough research that's need to understand the challenges ahead.
A well-written SWOT also makes your business plan clearer and easier to assess, especially if you're seeking funding.
Financial projections are detailed forecasts that show how your business expects to earn, spend and grow over time.
Financial projections should typically include an income statement, a balance sheet and a cash flow statement.
They help you plan with confidence, avoid shortfalls and understand your financial needs. For investors and lenders, they’re essential for assessing risk, spotting red flags and deciding whether your business can secure investment or repay funding.
Creating a business plan encourages owners to carry out thorough market research and engage in longer-term strategic thinking.
However, the competitive landscape changes all the time so your business plan should evolve to reflect new goals, strategies, or market conditions.
A good idea is to update your plan at least once a year, or whenever you’re seeking funding, entering a new market or changing direction.
Many business plan writing services are designed to increase clients' chances of securing funding from investors or banks. They're tailored to meet the specific needs of various businesses, including startups, small businesses and established companies.
Consultants offering business plan writing services typically have experience and knowledge in multiple business sectors. A professional business plan writer can also help you avoid common mistakes and structure your plan in a way that makes sense to funders.
Business plan writing services emphasize originality by ensuring every plan is custom-made and not outsourced to external writers. You won’t get a recycled business plan example or a free business plan template—your plan is written for your specific business structure, market and goals.
Professional business plan writers usually provide a consultation process to understand the client's vision and objectives better. This helps uncover key points about your offer, marketing efforts and potential partners.
Business plan writing services often include financial projections, profit and loss statements, and cash-flow forecasts. These give a step-by-step guide to your financial needs and how your business will stay viable.
Revisions and feedback are commonly included in business plan writing services, allowing clients to adjust their plans as needed. That way, you can feel confident the final version reflects your thinking and stands up to scrutiny.
Many business plan writing services provide fully editable documents in formats like Word and Excel. his allows you to update figures, track website traffic or adjust goals as they vary depending on market conditions.
A business plan is a strategic document that set out the objectives of your business and how you'll take to achieve them.
The essential components of a business plan include market analysis, financial projections, and organisational structure, along with details of your product or service, team, marketing strategy and funding needs. Writing a business plan helps owners identify areas of weakness before launching, potentially avoiding costly mistakes down the road.
A great business plan should be concise and typically range from 15 to 35 pages in length. Anything longer and you risk burying key points in too much detail and losing the reader's attention.
Creating a business plan typically involves several standard components: an executive summary, a company overview, a market analysis, an organisational structure, a description of products or services, a marketing and sales plan, and detailed financial projections.
Business plan writers adjust the structure depending on who the plan is for.
In the writing of a business plan, the executive summary serves as a concise overview that can stand on its own. It briefly explains the business model, funding requirement, and strategic opportunity—usually in under three minutes of reading time.
To create a business plan with credible assumptions, writers base projections on real-world data. They use industry benchmarks, third-party market research and supplier quotes logic to support key inputs such as sales forecasts and operating costs.
A sensitivity analysis models how changes to key assumptions, like pricing, volume or cost, affect results. Business plan writers use this to demonstrate how resilient the financial plan is under different scenarios, which is important for lenders and investors.
Business plan writers typically follow a multi-stage process: discovery and research, outlining the strategy, building financial models, drafting each section, then revising the final version based on client feedback.
In the creation of a business plan, the go-to-market strategy outlines how the company will attract customers and generate revenue. It covers pricing, distribution, sales methods, and marketing activities tied to audience segments.
Business plan writers view the management section as essential, especially when writing for investors. It outlines who is leading the company, what experience they bring, and how that team reduces risk in execution. Lenders and investors don't back ideas if they don't think the management team can deliver it.
A SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) helps founders and readers understand where the business stands. It’s a standard part of creating a business plan and provides a snapshot of internal and external risk factors.
A professionally written plan from a business plan writing service usually runs 20 to 40 pages, including any appendices. This length allows the writer to explain all the key points clearly, without overwhelming the reader.
Yes. If the plan targets equity investors, the business plan writing service will include a section on exit strategies, such as acquisition, IPO, or management buyout. This helps investors understand how and when they could get a return.
